Culinary Masterpiece: Six Years of 'Cooking Diary' Delight

Cooking Diary: The Recipe for a Six-Year Success Story

MYTONIA, the developer behind the wildly popular time-management game Cooking Diary, reveals the secrets to its six-year reign. Whether you're a fellow developer seeking inspiration or a player curious about the game's creation, this insightful look into the recipe for success is sure to satisfy.

Key Ingredients:

• 431 captivating story episodes
• 38 unique hero characters
• 8,969 diverse in-game elements
• 905,481 thriving guilds
• A plentiful serving of engaging events and contests
• A dash of humor
• Grandpa Grey's secret ingredient (revealed later!)

The Cooking Process:

Step 1: Crafting the Narrative:

Begin by developing a compelling storyline rich with humor and unexpected twists. Populate your world with a vibrant cast of characters. The narrative unfolds across 160 restaurants and 27 distinct districts, starting with your grandfather Leonard's Burger Joint and expanding to locations like Colafornia, Schnitzeldorf, and Sushijima.

Step 2: Personalization and Customization:

Lay the foundation of your narrative and then add a vast array of customization options: over 8,000 items, including 1,776 outfits, 88 facial feature sets, 440 hairstyles, and more than 6,500 decorative items for players' homes and restaurants. Players can even customize their pets with 200 clothing items.

Step 3: Dynamic In-Game Events:

Enhance the gameplay with a variety of engaging tasks and events. Leverage robust analytics to ensure a balanced and rewarding experience. The key is creating complementary layers of events, each enjoyable individually and collectively. August, for example, featured nine concurrent events, showcasing this layered approach.

Step 4: Fostering a Community with Guilds:

Cooking Diary boasts over 905,000 guilds, creating a vibrant community. Introduce guild events and tasks gradually and strategically, avoiding overlaps that might dilute player engagement.

Step 5: Embracing and Learning from Mistakes:

The path to success is paved with lessons learned. The Cooking Diary team acknowledges past challenges, such as the initial underwhelming reception of pets in 2019. By adapting their approach and making pets unlockable through the Path to Glory event, they achieved a 42% revenue increase.

Step 6: Strategic Marketing and Presentation:

The casual games market is highly competitive. Cooking Diary's success stems from a robust social media strategy (Instagram, Facebook, X), creative marketing, engaging contests, and a keen awareness of industry trends. Strategic collaborations with Netflix (Stranger Things event) and YouTube (Path to Glory event) further amplified its reach.

Step 7: Continuous Innovation:

Maintaining a leading position requires constant evolution. Cooking Diary's enduring popularity is a testament to its ongoing commitment to adding new content, experimenting with presentation, and refining gameplay mechanics.

Step 8: The Secret Ingredient – Passion and Dedication:

Grandpa Grey's secret ingredient is simply passion. A successful game is built on genuine love for the craft.

Download Cooking Diary today on the App Store, Google Play, Amazon Appstore, Microsoft Store, and AppGallery.