Genshin Minini Pop-Up Store Coming to NYC

The adorable Genshin minini series is making its US debut in New York City this January! This exciting pop-up shop, located at the Line Friends Square in the New York Times Square Store, runs from January 22nd to February 2nd, 2025. This marks the first Western appearance for the minini, following successful events in Japan and South Korea in 2024.

Inazuma Minini Merchandise:

Get your hands on charming miniature versions of beloved Inazuma characters! The available merchandise includes:

• Plush Doll ($25.95)
• Plush Keyring ($15.95)
• Figurine Keyring ($19.95)
• Figurine ($21.95)
• Coller Metal Keyring ($21.95)
• Coller Portable Handheld Fan ($32.95)
• Coller Metal Sticon Set ($21.95)
• Coller Silicone Set ($15.95)
• Phone Grip ($11.95)
• Mouse Pad ($6.95)
• Raiden Shogun Water Globe ($99.95)
• Inazuma Gift Set ($59.95)
• Inazuma 5-Tier Umbrella ($24.95)

Note: Plush Dolls and Plush Keyrings are in-store exclusives. While online availability is a future possibility, currently, these items are only available at the pop-up shop.

Genshin Impact x LINE FRIENDS Collaboration:

Beyond the minini, the pop-up shop boasts a wide range of Genshin Impact x Line Friends merchandise featuring characters like Alhaitham, Tighnari, Neuvilette, and many more. This collection includes:

• SD Phone Grip ($11.95)
• SD Acrylic Keyring ($8.95)
• Metal Mirror Keyring ($13.95)
• SD Epoxy Sticker ($2.95)
• Acrylic Magnet Set ($24.95)
• Spiral Notebook ($5.95)
• T-Shirts (M/L/XL) ($42.95)
• 17oz Tumbler ($15.95)
• Laptop Sleeve (13in/$42.95, 16in/$44.95)
• Raiden Shogun Umbrella ($29.95)

Special Purchase Incentives:

Spend and earn! Receive these gifts with qualifying single-receipt purchases:

• Over $10 USD: Genshin Impact Shopping Bag
• Over $40 USD: Genshin minini Paimon Fan
• Over $80 USD: Random Inazuma Lenticular Photo Card (excluding Paimon)

Photo Zone and Cosplay Event:

Immortalize your visit! The pop-up features a dedicated photo zone. Post your photos to Instagram with relevant hashtags and tag @linefriends_us for a chance to win a special in-game coupon (limited stock) containing 1050 Primogems, 20,000 Mora, 5 Hero’s Wits, and 5 Refining Magic Minerals. A cosplay photography event is also planned, with details to be announced.