Squad Busters: 40M Installs, $24M Revenue

Supercell's Squad Busters: A Solid Start, But Falling Short of Expectations

Supercell's latest mobile game, Squad Busters, a MOBA RTS hybrid, has achieved 40 million installs and $24 million in net revenue within its first month. Its popularity is particularly strong in the US, followed by Indonesia, Brazil, Turkey, and South Korea.

However, these impressive figures pale in comparison to Supercell's previous successes. Brawl Stars generated $43 million in its first month in 2018, and Clash Royale exceeded $115 million in its initial 30 days back in 2016. Furthermore, Squad Busters' install rate has significantly declined since its peak of 30 million in the first week, falling below five million by the end of the month. Spending, too, has been consistently dropping since launch.

Supercell Fatigue?

The diminishing returns for Squad Busters, despite Supercell's apparent high expectations, raise questions. For context, Honkai Star Rail achieved a staggering $190 million in its first month, significantly outperforming Squad Busters. While Squad Busters is a well-made game, its similarity to Supercell's existing portfolio might indicate a potential market saturation – a case of Supercell fatigue.

Only time will tell if Squad Busters can overcome this initial slow-down. In the meantime, explore our list of the best and most anticipated mobile games of 2024 to discover other exciting titles!